YouTube Channel Branding & Growth

01. Project Overview

We refreshed the YouTube channel’s visual identity with a bold new banner, consistent thumbnails, and clearly defined playlists. This helped improve the channel’s professional appeal and boosted click-through rates.

YouTube Channel Branding & Growth

02. Process & Challenge

A data-driven content calendar was created, scheduling uploads based on high-traffic time slots and trending topics. Each video concept was optimized for audience retention and searchability.

  • +10K subscribers
  • CTR increased by 30%
  • Consistent posting strategy

We introduced short-form videos and polls to increase daily touchpoints with subscribers. As a result, the channel gained over 10K subscribers and saw a 30% rise in CTR within a quarter.

03. Summary

We introduced short-form videos and polls to increase daily touchpoints with subscribers. As a result, the channel gained over 10K subscribers and saw a 30% rise in CTR within a quarter.